Job Details

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Associate Director Camzyos Regional Marketing (RMK), New Jersey Region

Department – US Marketing (CV & Established Brands)

Summary

The Associate Director, Regional Marketing (RMK), Camzyos role is a senior in-market position within the US commercial organization that will focus on commercial KOL engagement to gain insights into regional opportunities and provide a bridge between regional markets and headquarters, speaker development and refresher training for disease state (and product, when appropriate), and will support the execution of approved patient programs. The RMK will develop strategies and implementation plans directed towards important and influential external stakeholders in their area. Regional Marketing will liaise with other field-based professionals, within approved SOPs, including but not limited to RBDs, DBMs, Market Access Account Executives and MSL’s, as appropriate, in addition to home office-based colleagues in Marketing, Sales, Market Access and Medical Affairs, as appropriate.  The position will report to the Director, Camzyos Regional Marketing and be part of the US Camzyos Marketing team. 

Responsibilities- include, but are not limited to, the following;

• Establish BMS as a credible and trusted partner amongst the thought leaders in Hypertrophic Cardiomyopathy (HCM)
  • Develop deep clinical and commercial knowledge of the HCM market; understand the treatment and market dynamic in their specific regions
  • Drive results in key areas, including KOL relationship management, refining our approach to insights collection/reporting and advocacy development, speaker identification, training and management, and regional marketing efforts
  • Executes physician engagement activities in the field and at key congresses

• Advance Organizational Capabilities and Effectiveness by embedding the Regional Marketing function
  • Balance customer-facing time and managing marketing projects
  • Works with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
  • Provides field-based training for Sales when needed
  • Manage marketing projects and budgets associated with any regional key customer activities

• Post-Launch Coordination
  • Execute Account Coordination with all Matrix Partners
    • Align with organizational focus on top accounts
    • Responsible for monitoring account-level execution, identifying gaps, and driving coordination
  • Speaker Program Management & Engagement
    • Create appropriate Branded and Un-Branded Speaker Program Content
    • Develops physician speakers to provide high-quality speaker programs on disease state and product, when appropriate
    • Provides refresher and follow up training to speakers on approved speaker materials
    • Ensures appropriate and compliant execution of speaker programs
    • Monitors speaker performance at live programs
    • Provides field-based training to speakers on speaker programs when needed

• Conduct all aspects of business in compliance with BMS’s values, policies, SOPs, and the laws, regulations and codes that apply to our business.

Skills/Knowledge Required:

• Minimum 5 years of experience in one of the following: product marketing, field sales or medical affairs
• Minimum 5 years of experience in the Cardiovascular therapeutic area
• Marketing, Sales Management, and / or launch experience strongly preferred
• Account Management with Specialty experience strongly preferred
• Experience with thought leader engagement, ad boards and speaker’s bureau strongly preferred
• Proven ability to manage large geographical territory
• Demonstrated ability to build productive stakeholder relationships and effectively meet their needs
• Ability to inform strategies, develop tactics and execute against strategic plans under short timelines that will help to achieve the desired goals
• Strong business acumen. Understands market dynamics, business drivers, corporate goals and impact on strategy
• Clinical knowledge and aptitude in complex disease states. Desire to continuously learn and improve by applying new knowledge and skills on the job
• Effective verbal and written communication skills and organizational abilities
• Self-driven with strong organizing and planning skills. Able to determine effective approaches and take the appropriate action based on the available information and consistent with the over-arching strategy
• Ability to leverage appropriate interpersonal styles and techniques to gain acceptance of ideas or plans
• Highly collaborative with the ability to manage multiple projects simultaneously
• Willingness to try different and novel ways to deal with work problems and opportunities.
• Business travel, by air or car, is regularly required
• Willingness to work evenings and select weekends is required
• Preferred Hub for recruiting: NJ

#LI-REMOTE

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

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