Job Details

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Position Summary

The Omnichannel Senior Manager (OCM) drives transformative efforts across customer-engaging functions, shifting from a content-centric to customer-centric approach ensuring that content is tailored and delivered through the most effective channels to meet the specific needs of different customer segments. The OCM partners with Brand Teams to accelerate omnichannel strategy design and implementation, with a strong focus on digital marketing initiatives. This role aligns brand strategies with customer preferences, integrates digital marketing efforts, and collaborates with internal and external partners to ensure execution aligns with strategic plans. The OCM challenges the status quo, removes barriers, and commits to continuous innovation. The OCM plays a crucial role in driving the company's digital transformation and ensuring a seamless customer experience across all touchpoints.

Key Responsibilities

• Create and execute omnichannel digital campaigns: Partner with Brand Teams to develop tactical plans aligned with overall business strategy. Adapt content for various channels to engage target customer segments.
• Provide strategic advice to Brand Teams, offer insights on omnichannel activities, initiatives and solutions, for multiple customers as prioritized by the Brand Leads.
• Ensure digital campaigns and tactics are prioritized for effective and timely execution.
• Establish and measure campaign success through robust metrics, evaluate and optimize digital marketing activities.
• Implement tactical plans to achieve KPIs and business objectives, aligned with the overall business strategy.
• Collaborates with Brand Teams, Strategy & Operations and BI&A to understand omnichannel preferences for different customer segments, assists in identifying key customer segments and their specific content and channel preference.
• Budget and Timeline Management: Ensure adherence to budgets, timelines, and objectives.
• Coordinate initiatives and facilitate seamless communication among Brand Teams, internal/external production partners, Strategy & Operations, Business Information and Analytics (BI&A) and IT.
• Provide the technical infrastructure, tools, and expertise needed to enable effective data-driven decision-making, and continuous improvement across all aspects of omnichannel campaign management and reporting.
• Participate in the design of dashboards with effective data visualizations using BMS analytics tools.
• Leads and coordinates regular insights and metrics discussions with business partners in partnership with Strategy & Operations, BI&A team to ensure frequent optimization of the engagement, content and channel plans.
• Deliver channel insights and recommendations for ongoing optimization of business plans.
• Partner effectively with cross-functional stakeholders to develop further omnichannel maturity and support innovations, orchestrate collaboration and streamline omnichannel strategy and execution.
• Align enterprise strategy, frameworks, best practices and roadmaps with the current state and business ambitions.
• Support the roll-out of new digital marketing capabilities, Explore digital opportunities by researching emerging technologies and platforms, conducting feasibility studies, and collaborating with teams to implement innovative digital marketing strategies.

Qualifications

• 3+ years in digital/omnichannel marketing.
• Pharma/Biotech experience preferred but not mandatory.
• Strong understanding of omnichannel engagement and digital channels.
• Customer-focused mindset and data-driven decision-making.
• Experience in agile teams and content creation.
• Strong analytical skills and ability to communicate effectively.
• Experience in change management and project leadership.
• Fluent in Hungarian & English.

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

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